Archive for the E-mail Marketing Category

Why Email Marketing Is Not Dead

Why Email Marketing Is Not Dead

There are many so-called gurus who will claim that email marketing is dead. But, the fact is that it’s not dead and it’s not over. Email is still the most effective online marketing method that ever existed, still offering a 122 percent return on investment by average

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Types of Content to Send to Your Email List

Types of Content to Send to Your Email List

This is a list of email types that you can send your email list subscribers to add more value and get more email engagement. If you are stuck on what emails to send, start with this list and you’ll be set for at least a month. *

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The Importance of Search Engine Marketing Today

The Importance of Search Engine Marketing Today

When you think about search engine marketing (SEM) and search engine optimization (SEO) from the perspective of the customer, you can understand why it’s so important. Think about what your potential customer does when they are first studying their problem. They do a Google search, or a

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Is Your Opt-In Out of Date? Signs It’s Time to Refresh or Replace

Is Your Opt-In Out of Date? Signs It’s Time to Refresh or Replace

If you have the same opt-in that you have had for a year or more, there is a possibility that you need to improve, refresh, or replace it. If you want more people to sign up, you’ll need to determine what’s going wrong with your current set-up so that you can fix those issues and improve your opt-in rate.

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Simple Tips to Create Email Newsletters Quickly and Easily

Simple Tips to Create Email Newsletters Quickly and Easily

There are a number of easy ways to create email newsletters quickly so that they do not become a huge burden on your time every week or month. 1. Create an Editorial Calendar Decide when you are going to send out your newsletter. Once a week or

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7 Best Email Marketing Tips

7 Best Email Marketing Tips

Email marketing is one of the most effective forms of marketing that has ever been invented. No matter what you may have read, it’s not dead. You should focus on building your list even when you’re focused on making sales elsewhere. Your list is something you alone

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Multiple Streams of Income

Multiple Streams of Income

There are a lot of ways to increase your income and set yourself up for success. One of them is to find ways to create multiple streams of income. What that means is that you have different ways to bring in income that don’t depend on each

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Nine Ways to Market Online via Email

Nine Ways to Market Online via Email

Email marketing is one of the most important and effective forms of marketing to ever be invented. The conversion rate for appropriate email approaches four to seven percent over time. That’s because a new client needs to see a brand seven to eight times before they trust

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How to Make Your Email Messages More Memorable

How to Make Your Email Messages More Memorable

To create memorable email marketing messages, it’s important to focus on your audience while also aiming to promote your products and/or services in a way that appeals to them.

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Nine Tips to Create Subscriber-Friendly Content 

Nine Tips to Create Subscriber-Friendly Content 

Many times people subscribe to a mailing list and then immediately unsubscribe. Why do they do that? They do that for a variety of reasons – from not feeling like the content was directed toward them, to feeling like they get too many emails, or worse because

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