Lisa Wells, The Virtual Assistant Trainer™

Helping virtual professionals who feel overwhelmed when it comes to the marketing and technical parts of their business get comfortable, confident, and the answers they need for the results they want.

Lisa R. Wells is a marketing, operations and systems guide for virtual assistants. As a consultant and trainer since 2005, Lisa currently offers time-saving one-on-one coaching, proven forms and ebooks, and practical courses to grow your business and simplify the marketing and technical side.

Lisa is also a proud military spouse and mom to sons, Eddie and Oliver. Originally from Southern California, she feels at home now in North Carolina but loves working remotely with clients all over the world. In her free time, she loves listening to true crime podcasts, lounging on her sailboat, reading Stephen King novels, and breakfasts at greasy diners. You might also find her enjoying fireflies and lightning storms because – forget sunny days – cold and rainy ones are always when the magic happens!

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Topics Lisa likes to talk about…


Creating Business Freedom

In order to create more freedom in your business, you need to set up systems and use automation. Lisa speaks to why setting up simple, predictable systems can help attract your ideal client, leverage your time, and create more freedom. Topics include networking tips and systems, the only 3 systems you need for a 6-figure business, and more.


Simple Marketing Systems That Work

Business owners know they have to market their business if they want to achieve their business goals, but even thinking about what programs to use can create marketing overwhelm or perfection paralysis. Topics include people, processes & and programs, relationship marketing, and how to automate social media.


Starting a Business as a Military Spouse

Portable careers are a MUST when you are constantly following your military member, but not all portable careers are the same. A military spouse for close to 30 years and an entrepreneur since 2005, Lisa talks about specific issues military spouses face in this aspect. Topics include how to get started, how to get your family on board with your idea, and more.


Virtual Assistant Life

Starting her business first as a virtual assistant and then as an online business manager for many years, Lisa knows the ins and outs of the virtual professional world. Topics include: how to create profitable packages, pricing models, positioning, and more.


Hiring & Outsourcing

Scaling and leveraging are things that most online business owners want to do, but they don’t know the first thing about creating a high-performing team. Topics include effective delegation, hiring systems, reporting systems, and more.


Keap® Max Classic (fka Infusionsoft)

As a Keap Certified Partner, Lisa can get her geek on talking about Keap and how it can help grow your online business or she can lower the temp and break it down into simple steps and strategies.

Media, Mentions, Photos, and More

Guest Posts

“Don’t Be a Loser, Keep in Touch” on
“Tools Every VA Needs” on
“Is Your Business Crisis Proof?” on
“How to Attract New Clients” on
“Lessons Learned” on
“100% Perfect or 80% Good” on
“Field of Dreams or Struggling Entrepreneur? It’s all About the Marketing” on
Learn How to Increase Your Income by Moving to Value-Based Packages” on We Are Virtual Assistants



Inspiration for a Woman’s Soul: Choosing Happiness
The Power of Leadership
Military Spouse Magazine
Association of Work at Home Women

Interviews and Webinars
FreelanceU Podclass “The Business Growth Class with Lisa Wells”
Passion to Profit Summit with Kellyann Schaefer
The Valued VA Summit with Leslie Keffler
Breaking Through Your Brick Walls with Pamela Lewerenz
FreelanceU Podclass
Delegating for Introverts
Innovabuzz Podcast
An Introverted Military Spouse
The NakedVA
Virtually Free Podcast with Amy Demone – “The Secret to Getting Unstuck”
“Leverage Your Time and Serve Your Clients Differently by Creating Purposeful Packages” with Tawnya Sutherland of VAVirtuosos
“How to be Client Attractive, Avoid Nightmare Clients, and What Clients Really Want” with Tawnya Sutherland of VAVirtuosos
“Outsourcing to a VA” with Jenny Flintoft of
“Marketing Funnels and Flow” with Carrie Wilkerson of The Barefoot Executive
“Home Based Business and Caregiving” with Debbie Sprague of FamilyofaVet
“Sales and Marketing Systems” with Kate Hore-Lacy

October 2017 – VETRACONx Bragg by American Dream U
September 2017 – IVAA Live Summit in Vancouver, Canada
May 2017 – VA Conference in Ottawa, Canada
May 2015 – IVAA Live Summit in Myrtle Beach, SC

Hi/Low Res Photos

High and low resolution photos can be accessed in my Dropbox folder here.

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