Tips, Articles, and How To’s

What Your Marketing Videos Say About You

What Your Marketing Videos Say About You

Just as your articles establish you as an expert authority, so should your marketing videos do the same job.

Read more

How to Reduce Video Marketing Anxiety

How to Reduce Video Marketing Anxiety

Many people get all wound up about creating a marketing video. The countless cheerful recommendations on the net about “keeping it real” tend to get lost in your anxiety about looking unprofessional or amateurish when you make that first video. But here’s a secret for you, in case you’ve forgotten it: You can always edit!

Read more

Make it Happen with Membership Marketing

Make it Happen with Membership Marketing

I have worked with many clients who have a good solid foundation and a wealth of knowledge in a chosen subject and most of them have created, or at some point will want to create, a membership site. When my clients approach me with the subject of

Read more

Meet the Pugs

Meet the Pugs

Meet Soochow, my pug. She is 14 years old but looks pretty small so people assume she’s a puppy.  I try to feed her so she’ll get a little fatter, the way pugs are supposed to look. Needless to say, it hasn’t been working. We got Soochow from a

Read more

Upgrades Got You Down? 3 Tips for a Smooth Transition

Upgrades Got You Down? 3 Tips for a Smooth Transition

Let me just get this out there as quickly as I can. I don’t like change very much. Never have and probably never will. This may come as a shock since my background includes working for 15 years in the information technology industry and change on a weekly or monthly basis was a given.

Read more

10 Tips for Using Videos to Market Your Business

10 Tips for Using Videos to Market Your Business

Even if you’re not selling video-based products, you should be using video to market your business. That’s because different customers respond better to video than they do to text. When you use both text and video, you’re reaching a wider audience than you would with text alone.

Read more

What Social Advertising and Affiliate Marketing Have in Common

What Social Advertising and Affiliate Marketing Have in Common

If you’ve done any affiliate marketing at all, you’ll be quite familiar with the phenomenon of the Super Affiliate.  When you have a force of 100 affiliates, a Super Affiliate is the one who’s responsible for 79% of your sales. 10 Super Affiliates are capable of achieving

Read more

Archaeologists Uncover the Best Passive Income Program

Archaeologists Uncover the Best Passive Income Program

Oh come now: You didn’t really expect an example of the best passive income program unearthed from the depths of an ancient Egyptian sarcophagus in Sakkara, surely? Although we can take lots of wonderful lessons from ancient history, online passive income generation is not yet one of

Read more

Go Offline as Part of Your Networking Strategy

Go Offline as Part of Your Networking Strategy

Networking isn’t just for getting JV partners or other contacts. You need it to get clients and customers as well. The reason social networking sites are so effective for businesses is that they enable businesses to connect with their customers much more easily.

So how do you find new clients, customers, and joint venture partners through networking? First, here are two tips to help you use networking to get more clients and customers:

Read more

UnMarketing’s Scott Stratten is not your Average Jackass Whisperer

UnMarketing’s Scott Stratten is not your Average Jackass Whisperer

This is a review of the UnBookTour with Scott Stratten, author of “UnMarketing: Stop Marketing. Start Engaging.” A few weeks ago I saw a tweet from Scott that basically said “going to be in Raleigh 9/16, sign up.” Of course when I see something to the effect of

Read more

How To Library