Tips, Articles, and How To’s

Thinking Outside the Box on Offline Information Product Promotion

Thinking Outside the Box on Offline Information Product Promotion

You’ve been diligent about promoting your virtual assistant business and your passive income has been slowly but surely increasing as well from affiliate links to products and programs. But there are other ways you can bring people to your mini-site or sales page, you just have to

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New FTC Rules and The Death of "Results Not Typical"

New FTC Rules and The Death of "Results Not Typical"

The Federal Trade Commission (FTC) is making the world wide web a safer place and I for one am happy about it. This is good news for those of us who do use ethical marketing practices and play by the rules. I don’t believe the FTC is out to meddle in our businesses, but rather has a big job to do – protect consumers and give them the tools to make informed decisions on their own.

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[FTC] Risk Free Trial? (Kinda, Sorta, Not Really)

[FTC] Risk Free Trial? (Kinda, Sorta, Not Really)

Basically, the rule of thumb here is “be transparent, be very transparent.” If you are doing business above board and following the rules, you don’t have much to worry about. But if someone is touting marketing methods that teach ways to circumvent the rules, look elsewhere – there are a lot of truly ethical marketers out there who don’t have to resort to underhanded practices that you can learn from. Read on to learn more about FTC guideline updates.

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How to lose a VA in 10 days

How to lose a VA in 10 days

A few of my VA friends and I were chatting and started to come up with “How to lose a VA in 10 days”… 1. Partner with a VA to manage your website but then continue to manage it yourself. This tells us that you aren’t ready

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My son's graduation

My son's graduation

Eddie graduated June 12, 2009. He hates it when I talk about him so I’ll try to be brief. Eddie was diagnosed with ADHD when he was 6. I used to think he was just “spirited” … Over the years we had good teachers and not so

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Thank You Pages – Don’t Skip or Skimp

Thank You Pages – Don’t Skip or Skimp

The thank you page plays a big role because the primary purpose of this page is to instruct the subscriber what to do next.

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What Not to do When Giving an Online Class

What Not to do When Giving an Online Class

Teleseminars, webinars, and online training have made their way into the standard toolbox for coaches, virtual assistants, and online marketers. They are not only a great marketing tool, but there are so many uses – everything from teaching “how to’s” to online coaching! The technology certainly has come a long way, but it doesn’t end there.

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Article Marketing Made Easy

Article Marketing Made Easy

Want to know an easy, inexpensive, and surefire way to get prospects to your site, make your website rank higher, and at the same time be seen as an expert in your industry? You can probably guess what I’m going to say: article marketing!

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SEO Basics for HTML Pages Part 2: Titles, File Names, and Meta Tags

SEO Basics for HTML Pages Part 2: Titles, File Names, and Meta Tags

This article covers what you can do behind the scenes to make sure the HTML code on each web site page is optimized for search engines.

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SEO Basics for HTML Pages Part 1: Content is King

SEO Basics for HTML Pages Part 1: Content is King

Search engine optimization, or SEO, is the art of improving the chances of your web page showing up when someone searches for your type of business, a service, or a product. This article cannot possibly go into all the aspects of SEO in-depth, but I do want

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