Tips, Articles, and How To’s

Lessons Learned as I Start My Fourth Year…

Lessons Learned as I Start My Fourth Year…

This month marks my third-year anniversary being in business as a virtual assistant. I can’t begin to tell you how much I’ve learned about running a small business. There are many things I did right and SO many things I did wrong. I’ll start this week off

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Getting Started: 8 List-Building Tips

Getting Started: 8 List-Building Tips

There’s no point in putting out a great newsletter if you don’t have a list of people to send it to. Building your list is an ongoing process, and here are a few ways to get started: Provide a free gift, such as an e-course, a special

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Joint Venturing – list-building on steroids

Joint Venturing – list-building on steroids

I wanted to share with you a marketing/list-building  strategy that I’m part of this month. And it’s been unbelievable. Joint venturing is a great idea that you can do with your clients and/or other colleageus to grow your lists. Here’s what we did: My client has a pretty

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Video Blogging for Fun and Profit

Video Blogging for Fun and Profit

Video sells products! The formula almost seems too simple: Create a product or procedure that gets results, show people those results, and invite them to purchase the product. You may be thinking that you couldn’t possibly have a product or information to sell, that anyone would be

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Top 10 Ways to Integrate Autoresponders into Your E-Marketing Strategy

Top 10 Ways to Integrate Autoresponders into Your E-Marketing Strategy

In order for any of your other e-Marketing strategies to work, you need a mechanism for capturing the email addresses of your website visitors. An autoresponder service will do that for you – that and much, much more! Autoresponders (an automatic response sent by email) have come a

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eMarketing Tips: Personalization

eMarketing Tips: Personalization

Personalizing your emarketing items, such as newsletters, broadcasts, etc. is not new; most people who use email regularly are used to seeing their first names in email subject lines or within an email newsletter. And, if you regularly send out emails to your subscribers, you probably have

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Time to get off that fence?!

Time to get off that fence?!

Five frogs are sitting on a fence. Two decide to jump off the fence. How many frogs are left on the fence? Answer: Five frogs are still on the fence. The explanation: Deciding to do something is not the same as doing it. “Deciding” is about the

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"Welcome" Emails

"Welcome" Emails

“Welcome” emails are those emails that are sent to your new subscribers as soon as they sign up for your newsletter list. These emails provide a golden opportunity not only to welcome the new user, but increase credibility, promote other products, and show you off as the

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Is your business crisis-proof? Crisis management tips for small business owners

Is your business crisis-proof? Crisis management tips for small business owners

I remember it perfectly. It was a Wednesday morning. I was on the phone talking to my dad, giving up an update of my son’s recovery from surgery and was excited that my son would probably be home that weekend. And then the phone beeped, I had

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